
How do you coin your own phrase? And how do the individuals and companies behind them ensure no one else copies their image? The answer is through trademarks.
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We’ve all been there – daydreaming in our dreary cubes about what else we could be doing for eight hours a day. Sadly, though, no matter how genius your business plan may be, there are numerous items (or hurdles) that need to be considered and decided upon before you can even start thinking about reaping in the big bucks. Let’s examine a few of those a little more closely.
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